NFL Brand Campaign

The NFL brand campaign on  Paramount+ was bold and copy heavy.  It involved over 70 different contextual lines for dozens of markets across the country that were then tied to our COUNT ON SUNDAYS headline.  I created the original key art typography layouts and animation templates that were used to create the individual elements in each city.

Role: Design, Animation
Design Director: Felipe Cerdan
Motion Director: Carlos Molina
Motion: Chris Peregom, Zach Haugen
Original Concept: Known

Previous
Previous

The NFL on CBS

Next
Next

We Need to Talk